Why Athletic Trainers Are Leaving and What Athletic Directors Can Do About It
Every AD knows how important athletic trainers are to an athletic department; it’s been discussed before on this channel, and it’s a non-negotiable part of running a safe, credible program. Why, then,...
When Seconds Count: Why Athletic Trainers Belong on Your Sidelines
Only 66% of secondary schools in the U.S. have athletic trainers on staff. Let that sink in. One in three schools sends student-athletes onto...
Weighing In: Youth Strength Training Belongs in Your Athletics Program
In a recent conversation, a friend who happens to be a strength coach for young athletes shared something surprising: fewer parents are enrolling their...
The Intersection of Politics and Athletics
It’s fair to say that there is a lot going on in American politics right now — and we’re no longer at the point...
Why College Sports Are Hiring GMs—and Should You?
General managers. You’ve seen it in the headlines, you’ve heard it on the news—so many college sports programs seem to be hiring a general...
NCAA’s Elimination of the National Letter of Intent: Implications for Athletic Directors
The NCAA's recent decision to eliminate the National Letter of Intent (NLI) marks a historic change in college athletics, significantly impacting recruiting practices for...
Supporting International Student-Athletes: Strategies for Athletic Directors
As the new school year begins, college students are experiencing a new way of life, getting into new routines, and acclimating to new schedules...
Ensuring Compliance: A Guide to Eligibility Requirements for Athletic Directors
Maintaining player eligibility is a fundamental aspect of managing successful athletic programs. Athletic directors play a crucial role in ensuring that student-athletes meet the...
Leveraging Technology in Recruitment
Athletic directors are the backbone of high school sports, juggling logistics, long-term planning, and recruitment. With technological advancements, the recruitment process has become more...
Practical Strategies for Promoting Diversity and Inclusion
Diversity and inclusion are fundamental to the success of athletic programs. They foster a supportive environment where all athletes can thrive, leading to stronger...
